Monday, December 14, 2009
ShopToEarth Likes This! Green Monday to Break Online Shopping Records
According to comScore chairman Gian Fulgoni, Green Monday, one of the heaviest online shopping days of the holiday season, holds the potential to produce the first recorded $900 million in online sales in holiday shopping history.
“Although this most recent week of holiday shopping did not produce the first $900 million spending day, we saw above average growth rates including a strong end to the week,” said comScore chairman Gian Fulgoni. “Monday, December 14 – otherwise known as Green Monday – is likely to produce our heaviest online spending total for the season and represents our best opportunity to finally surpass that elusive $900 million spending threshold.”
Gian goes on to say that shoppers will continue to hit the virtual malls all this week before returning to the brick and mortar stores for last minute items.
“For ShopToEarn ecommerce business owners, this means now is the best time to share your online shopping business to friends and family members,” states Dan Swiniarski, ShopToEarth President.
comScore, who has been measuring online shopping since 2001 also shared the good news that online spending has increased 3% over last year. Currently, Cyber Monday – the Monday after Black Friday – holds the record high this year at $887 million in online sales. Now that’s a lot of socks.